7/12/2012

Balenciaga’s ‘Florabotanica’ Fragrance + Fashion Canada Extract

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Sources: 1, 2, 3, 4 via kbitch_owns_me kstewartfans fiercebitchstew

SourceSource2 -- Balenciaga have announced their latest fragrance, Florabotanica, which is due this September. The scent was created by perfumers, Olivier Polge and Jean-Christophe Hérault, who worked in collaboration with house designer, Nicolas Ghesquière. The fragrance is aimed at a younger market than Balenciaga Paris.

As announced in January, the face of the fragrance is Kristen Stewart, of whom Ghesquière said "embodies the modernity of the new Balenciaga fragrance with her unique sensibility and intelligence".

Florabotanica contains notes of vetiver, amber, caladium leaf, rose,carnation and mint. "At first glance, it is a very floral, almost romanticcomposition. But on closer inspection, a strongerand more obscure character can be discerned. It is a perfume that I like to think of as tender anddangerous. An enchanting and provocative scent. " says Ghesquière.

The fragrance will be available in September exclusively at Neiman Marcus and Bergdorf Goodman, before rolling out at other retailers and internationally. Florabotanica will be available as 30ml, 50ml and 100ml eau de toilette, with matching body products.

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Fashionmagazine.com Last week we were in Paris to interview Kristen Stewart about being the face of Balenciaga’s new Florabotanica perfume, which launches this fall. Between attending a garden party—hosted by Stewart and the fashion house’s creative director Nicolas Ghesquière—and chatting one-on-one with the actress the next day about everything from fashion to fragrance, here are three things we learned about KStew.

She loves her Balenciaga leather jacket
In Vanity Fair’s July issue cover story, the writer noted she wore it at two of their meetings. At last week’s launch party she layered the jacket over a pale blue dress, which she also paired with black booties.

She drops a lot of F-bombs
We counted six in our interview and heard a few more at dinner the night before.

She hates getting real flowers

“I would much rather keep them in the garden. Things need to move. I just feel like flowers are dead. They smell great, but I’m not a huge fan,” she told us. Note to Robert Pattinson: if you want to make Kristen your real-life bride, send her a bouquet made of twisted metal flowers modelled after the wild and dangerous-looking blooms seen in Florabotanica’s fragrance ad campaign. “Imagine getting this big metal [arrangement]… that would be awesome. I would marry whoever sent me that.”

To read more from our interview with Kristen Stewart, stay tuned for FASHION’s October issue.

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